Cookie Policy

Effective Date: December 23, 2025

This Cookies Policy explains how SearchExact (“we”, “our”, or “us”) uses cookies and related technologies on app.searchexact.com (the “Website”). It outlines what cookies are, how we use them, the categories of cookies applied, how long they remain active, and the choices available to you.

By continuing to browse or use our Website, you acknowledge our use of cookies as described in this policy, subject to your preferences and applicable law.

1. What Are Cookies?

Cookies are small data files placed on your device (such as a computer, mobile phone, or tablet) when you visit a website. They allow websites to function efficiently, remember user preferences, and collect information about usage patterns.

Cookies generally fall into two formats:

• Session Cookies – Automatically deleted when you close your browser.
• Persistent Cookies – Stored on your device for a defined duration or until manually removed.

We may also use similar tracking tools, including pixels, tags, and web beacons, which help measure interaction and performance in conjunction with cookies.

2. How We Use Cookies

SearchExact uses cookies to ensure proper website functionality, improve user experience, analyze traffic, personalize content, and support advertising efforts. Cookies used on our Website are grouped into the following categories.

3. Categories of Cookies

A. Essential Cookies

These cookies are necessary for the Website to operate correctly and cannot be disabled through standard site controls.

Purpose

• Enable core site features
• Maintain browsing sessions
• Support navigation and app discovery tools

Examples

• Temporary session identifiers
• Language or region preference storage

Legal Basis

• Legitimate interest and service operation necessity

Retention

• Mostly session-based; some may persist for up to 12 months

B. Analytics & Performance Cookies

These cookies collect aggregated data on how users interact with the Website.

Purpose

• Monitor traffic trends
• Identify technical issues
• Improve layout, speed, and content relevance

Examples

Analytics tools measuring visit duration, page interactions, and referral sources

• Error reporting cookies

Legal Basis

• Legitimate interest in improving website performance

Retention

• Typically between 6 and 24 months

C. Preference & Functional Cookies

Functional cookies allow the Website to remember user selections and settings.

Purpose

• Enhance personalization
• Avoid repetitive actions or prompts
• Improve consistency across visits

Examples

• Remembering search history or filter settings
• Saving display preferences (e.g., dark or light mode)
• Recording cookie consent choices

Legal Basis

• User consent or legitimate interest

Retention

• Usually stored for 1–2 years

D. Advertising & Targeting Cookies

These cookies help deliver relevant advertisements and evaluate advertising performance.

Purpose

• Display ads aligned with user interests
• Limit repetitive ad exposure
• Measure campaign effectiveness

Examples

• Cookies set by advertising partners such as Google AdSense
• Tracking impressions and click-through rates

Legal Basis

• Explicit user consent

Retention

• May remain active for up to 5 years, depending on the provider

4. Third-Party Cookies

Some cookies on our Website are placed by third-party services that provide analytics, advertising, or social media features. These cookies are governed by the respective third parties’ policies, not by SearchExact.

Common providers may include:

• Analytics platforms
• Advertising networks
• Social sharing tools

We recommend reviewing the privacy and cookies policies of these third parties for further information.

5. Your Cookie Choices

You can manage or restrict cookies through several methods:

Cookie Consent Tool

When you first visit the Website, a cookie banner allows you to accept or customize cookie usage. You may update your preferences at any time via the “Cookie Settings” link in the footer.

Browser Settings

• Most browsers allow you to:
• Block all or specific cookies
• Receive alerts before cookies are stored

Delete existing cookies

Please note that disabling certain cookies may affect website functionality.

Advertising Opt-Out Options

You may also limit interest-based advertising through industry opt-out mechanisms, which reduce personalization but do not remove ads entirely.

6. Impact of Disabling Cookies

If cookies are restricted or removed, the following issues may occur:

• Reduced search and app recommendation accuracy
• Loss of saved preferences
• Repeated cookie consent prompts
• Limited personalization
• Essential site features may not function properly if required cookies are disabled

7. Changes to This Policy

We may update this Cookies Policy to reflect changes in technology, legal requirements, or Website functionality. The revised version will include an updated effective date and may require renewed consent where applicable.

8. Contact Information

If you have questions or concerns regarding this Cookies Policy or our cookie practices, please contact us at:

Email: [email protected]